Gas Stations in Michigan, United States: All You need to know

April 23, 2024
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Gas stations are crucial landmarks within Michigan's vast transportation system, acting as important stops for both residents and tourists traveling in the area. This guide provides an in-depth analysis of the gas stations in Michigan, including their locations within different counties and deciphering important geospatial information like prices, reviews, ratings, contacts, and popular websites. By utilizing this extensive amount of data, companies can obtain valuable knowledge and strategic benefits in this fierce market. Come with us as we investigate the complexities of gas stations in Michigan and discover how geospatial intelligence improves business success in this ever-changing field.

How many gas stations are in Michigan, United States?

Michigan's extensive array of 8,318 gas stations provides unparalleled convenience and accessibility throughout the state's varied terrains. From the lively city streets of Detroit to the peaceful edges of the Great Lakes, these stops are important points of interest for both visitors and residents. Michigan's gas stations are always on hand to provide individuals with a quick refueling, a refreshing drink, or a snack on the go. In addition to enabling smooth travel experiences, this vast infrastructure also plays a vital part in boosting the economy of the state through creating jobs and promoting business growth. Essentially, Michigan's 8,318 gas stations play a crucial role in the state's transportation network, improving its energy and connectivity. Remarkably, there are 196,643 gas stations in the USA.

Distribution of Michigan, United States Gas Stations by Counties

County

Number of Gas Stations

Wayne County

1282

Oakland County

615

Macomb County

517

Kent County

365

Genesee County

315

Washtenaw County

195

Ingham County

185

Kalamazoo County

179

Saginaw County

177

Jackson County

170

Calhoun County

170

Ottawa County

160

Berrien County

153

St. Clair County

141

Wayne County leads the pack in Michigan's gas station count, boasting a substantial 1,282 stations. As the state's most populous county and home to Detroit, Wayne County's extensive network of gas stations ensures that urban commuters and travelers have convenient access to fuel and essential services.

Coming in right behind is Oakland County, which is home to 615 gas stations, offering plenty of refueling choices for locals and tourists as they traverse the suburban scenery. Oakland County's gas stations are crucial in supporting local commerce and transportation needs due to its lively communities and economic centers.

The 517 gas stations in Macomb County play a crucial role as key stops for travelers discovering both urban and rural regions. Macomb County's expanding suburban area has gas stations that serve commuters, tourists, and residents, playing a role in the county's vibrant transportation system.

Kent County serves as the hub of Michigan's western region, featuring a vibrant urban center in Grand Rapids and a total of 365 gas stations. These stations are important centers for drivers moving through the various landscapes of Kent County, including bustling city streets and picturesque countryside.

Genesee County completes the top five list with 315 gas stations, catering to both locals and travelers passing through towns such as Flint. Having a long history and various populations, the gas stations in Genesee County offer necessary amenities to tourists discovering the area's cultural and environmental landmarks.

Decoding Geospatial Data for Michigan, United States Gas Stations

Price Range

Michigan’s gas stations present a diverse range of fuel pricing options tailored to meet varying consumer preferences and budget levels. Among the state’s locations, a substantial number  6,613 stations  do not display specific fuel price data, leaving many drivers to rely on factors like brand trust, location convenience, or service experience. For those prioritizing affordability, 504 gas stations offer inexpensive fuel, making them suitable for cost-conscious motorists. On the other hand, 1,199 stations fall under the moderately expensive category, providing a middle ground between quality and price for drivers willing to invest slightly more. This pricing diversity ensures that drivers across Michigan can find refueling options that suit both their budget and personal priorities, enhancing the overall refueling experience throughout the state.

Number of Reviews

Michigan’s gas stations attract varying levels of consumer engagement, as shown by the number of online reviews each location receives. According to the trend distribution, the highest volume of stations 369 in total have received only one review, followed by 242 stations with two reviews. As the review count rises, the frequency of gas stations receiving that number of reviews steadily declines: 233 stations have three reviews, while 210 have received four. This gradual drop-off reflects a common pattern in user-generated feedback behavior, where fewer businesses receive a high volume of reviews. These insights into review frequency not only help consumers make informed choices but also provide valuable performance indicators for gas station operators to assess customer satisfaction and improve their service offerings.

Rating

The ratings of gas stations in Michigan provide valuable insights into customer satisfaction and experiences. The data reveals a range of ratings, with the most common being 4 stars, assigned to 546 stations. Following closely behind are ratings of 4.3 stars, with 448 stations receiving this score, and 4.1 stars, with 441 stations. The highest rating of 5 stars is awarded to 426 stations, signifying exceptional customer satisfaction and service. Stations with ratings of 4.2 and 3.9 stars also enjoy a significant presence, with 413 and 343 stations respectively. As the ratings decrease, the number of stations receiving each score gradually declines, reflecting varying levels of customer feedback and experiences across Michigan's gas stations. This rating data aids consumers in making informed decisions while providing valuable feedback to gas station operators for continuous improvement in service quality.

Phone Numbers


Phone numbers are essential for enabling communication and customer service at gas stations across Michigan. 7,583 gas stations in the state offer contact details for customers to request services, seek directions, or report emergencies. The ready access to phone numbers allows drivers to quickly contact for help or information, improving convenience and safety while driving. Nonetheless, it is important to mention that 735 gas stations in Michigan lack a phone number, which could restrict direct contact with customers. Yet, the vast majority of stations providing phone access highlights the industry's dedication to being accessible and supporting customers.

Popular Websites

The online presence of gas stations in Michigan shows considerable variation, with a notable 2,537 stations lacking a dedicated website. Among those with an active digital footprint, several well-known brand websites stand out as key platforms for customer interaction. Exxon leads with 608 stations linking to its official site, followed by the BP Map website with 550 stations. Sunoco maintains a strong presence with 443 linked stations, while Shell’s Find website is associated with 410 locations. Other frequently referenced platforms include Dollar General (337 stations), Speedway (308 stations), and Marathon Brand (256 stations). Additionally, brands like Citgo, 7-Eleven, Meijer, Blarney Castle Oil, Kroger, and Johnny’s Markets also support various levels of digital visibility. These websites function as central hubs for customers seeking fuel prices, station locations, rewards programs, and other services — enhancing the user experience and strengthening the customer-brand relationship in Michigan's competitive fuel market.

Leveraging Geospatial Intelligence for Gas Station Success in Michigan, United States

Strategic Site Selection

Geospatial intelligence aids operators in analyzing demographic data, traffic flow, and competitor positioning to identify optimal locations for new stations or expansion, maximizing market reach and profitability.

Targeted Marketing Campaigns

Geospatial information helps operators create customized marketing strategies by targeting certain demographic groups and consumer behaviors in specific geographic areas, ultimately increasing customer interaction and visits to their gas stations.

Real-time Pricing Adjustments

Geospatial intelligence enables operators to adjust pricing in real-time by considering factors such as local economic conditions, competitor pricing tactics, and changes in consumer demand, ultimately maximizing revenue and staying competitive.

Market Demand Forecasting

By analyzing population trends, economic indicators, and transportation changes, geospatial intelligence enables operators to forecast market demand accurately, adjusting inventory and staffing levels to meet changing demand patterns and maximize profitability.

Conclusion

Gas stations in Michigan play a vital role for both commuters and travelers, and this guide offers a comprehensive look at the state's fuel infrastructure — covering everything from county-wise distribution to essential geospatial data like pricing trends, customer reviews, and popular websites. With a total of 8,318 stations operating statewide, Michigan ensures unmatched convenience and accessibility, actively contributing to the state's economic ecosystem. For fuel station operators, this data enables strategic decision-making related to site selection, marketing, pricing, and customer service. By leveraging geospatial intelligence, businesses can improve operational efficiency, boost revenue, and enhance customer satisfaction — ultimately positioning themselves for long-term success. For a broader industry outlook, you can also explore this national overview of gas stations in the United States to understand how Michigan fits into the larger fuel market landscape.

How xMap Data Enhances Business Insights

  • Geospatial Accuracy: xMap Data offers precise mapping of gas stations, crucial for strategic planning and expansion by identifying under-serviced areas accurately.
  • Continuous Updates: With regularly updated data, businesses can make informed decisions based on the latest market insights, fostering adaptability in a dynamic environment.
  • User-Friendly Interface: xMap boasts an accessible interface for businesses of all sizes, ensuring straightforward navigation and data utilization.
  • Strategic Competitive Analysis: Access to competitors' pricing and market positioning empowers businesses to develop effective differentiation strategies, gaining a competitive edge.
  • Route Optimization: Route analysis tools provide insights into optimizing supply chains, enhancing operational efficiency, and improving service delivery.

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